When using the Conair® Diamond-Infused Hot Brush, hair is straightened beautifully with time to spare for life … And our lifestyle fashion spots capture just that, as the models demo the product and then bounce into life with excited confidence.
Captured through stylized photography and authentic lifestyle scenes, each spot highlights the product features with smooth, shiny results. Looking great while on the go.
ThIS CONAIR DIGITAL MEDIA campaign rolled out as four INDIVIDUAL videos.
Scheduled as a one day shoot, we crafted the creative and executed the production on a fairly tight schedule. Our casting session with over 100 models, made for a tough choice in narrowing down the final selections. Post editorial was complimented by graphic titles and a glowing purple sparkle animation.