The following case studies cover beauty from fashion and product to music. With a mix between product demo and lifestyle our videos reflect the brand while capturing a message that resonates with a millennial demographic. These projects have been created for social media, cinema and broadcast.
BEAUTY VIDEO COMPILATION
When using the Conair® Diamond-Infused Hot Brush, hair is straightened beautifully with time to spare for life … And our lifestyle fashion spots capture just that, as the models demo the product and then bounce into life with excited confidence.
Captured through stylized photography and authentic lifestyle scenes, each spot highlights the product features with smooth, shiny results. Looking great while on the go.
ThIS CONAIR DIGITAL MEDIA campaign rolls out as four INDIVIDUAL videos.
There’s more to life than hair and our recent video commercial and social media production for Aussie Hair captures an epic weekend adventure as three girls escape to sandy beaches, forest hikes, warehouse trolley races, under water antics and nighttime fireworks. Aussie product is their partner in crime.
Released in the UK cinema, TV and European social media the Aussie Hair campaign engaged consumers across all media platforms.
When writing creative for the Aussie Brand campaign a fun epic adventure with a day in the life feel set the tone. Multiple locations with unexpected and emotionally charged scenes were settled on before casting the three leads girls. The three day live action video production accompanied by still photography and behind the scenes material for social media was shot from downtown to the beaches of Los Angeles. Selecting the best scenes from three days of shooting was a challenge. With so much great material, multiple length spots were eventually created. The final videos were edited around The Vaccines newest release “Teenage Icon.”
This is one of a suite of digital media oriented product videos to enhance the demonstration and features of Mirai Clinical’s Eye cream.
The videos were designed for all types of social media platforms.
TAYLORSON DESIGN – DESIGNER VIDEO
To capture the Taylorson Design story from design, sourcing and creation, designer Elizabeth shares her journey across 5 continents to find and perfect her vision of a sheen knit with fine yarn. In addition to her story and the visual showcase of the clothing, Rumpus created 360-degree videos for each line of product.
KOHLS / DISNEY PARTNERSHIP
Disney Movies partner with KOHL’S to deliver exclusive clothing lines inspired from recent film. Disney Channel star, Skai Jackson, shows us the newest clothing line inspired from the movie Beauty and the Beast. The set was designed to reflect aspects of the movie and create an inviting library for Skai Jackson to discover a magical book of clothing images.
Y’AKOTO / music video
International recording artist Y’AKOTO of Warner Music Europe, shoots her “Tobo Darling” music video in Los Angeles. The video captures a day in the life of an old neighborhood barber shop. Colorful characters gossip, laugh, dance and get their hair done along with Y’AKOTO. “Tobo” means relax in Ghana and that’s just how Y’AKOTO sings of a man that should show himself “once in a while.”