The following case studies cover beauty from hair and skincare to fashion and design; product demo, testimonial and lifestyle. These projects have been created for social media, cinema and broadcast.
Anna Marti COSMETICS
Anna Marti Cosmetics expand their line of water proof 3D eyelashes with a suite of social media content. Part lifestyle and demo we crafted a campaign that highlights the unique qualities of the eyelashes within the brands expanding mission. The production revolved around a poolside location and a beauty influencer. Videos and stills were delivered for website and social.
SB2 by SUTRA
A digital campaign of video and stills for Sutra Beauty’s new hair tools kept us busy crafting creative, executing the shoot and designing the edit. From before and after looks, to demo of the tools we shot and designed five product demos that highlight the features of each tool and the amazing results.
Soleil Toujour’s brand motto “Sun always, Beauty everyday” guided us through a visually stunning new image campaign. A day of floating, sunning, diving and swimming sounds more like a vacation then a shoot…and fortunately with plenty of sunscreen to go around.
We crafted the digital campaign touting the unique organic line of products in a style and tone reminiscent of a retro Cote-D’Azure. With a rolling delivery we continue to arm Soleil Toujours with lifestyle, demo and testimonial video bits for social media.
CONAIR INFINITY PRO
When using the Conair® Diamond-Infused Hot Brush, hair is straightened beautifully with time to spare for life … And our lifestyle fashion spots capture just that, as the models demo the product and then bounce into life with excited confidence.
Captured through stylized photography and authentic lifestyle scenes, each spot highlights the product features with smooth, shiny results. Looking great while on the go.
Priming moisturizer rich demo spot for Glossier. Brand graphics call out the key ingredients and benefits through the application – before or after use.
There’s more to life than hair and our commercial and social media production for Aussie Hair captures an epic weekend adventure as three girls escape to sandy beaches, forest hikes, warehouse trolley races, under water antics and nighttime fireworks. Aussie product is their partner in crime.
Released in the UK cinema, TV and European social media the Aussie Hair campaign engaged consumers across all media platforms.
TOP FOXX / NORDSTROM
TopFoxx winter campaign with influencer Megan Hannigan introduce a new “sunnie”. Styling by Nordstrom studio services.
A suite of videos and stills (grabbed from the video footage) were used for the paid campaign.
A suite of luxurious robe videos enhance the Turquaz and Robe Mart brand online. Designed for e-commerce and social media platforms that included eight individual robe stylings and a brand video.
Fierce. Glam. Hair. Mayvenn’s rebrand required a suite of eye catching visuals for their digital platforms. So we pitched a complete package wrapped in lots of high fashion clothing, stunning make-up and tossed hair. With an amazing team of stylist, make-up, hair, crew, location and one leaf blower we made these.
All were cut down into 1×1 short videos for instagram, FB and mobile. Here’s a few.