The following case studies cover beauty from fashion and product to music. With a mix between product demo and lifestyle our videos reflect the brand while capturing a message that resonates with a millennial demographic. These projects have been created for social media, cinema and broadcast.
There’s more to life than hair and our commercial and social media production for Aussie Hair captures an epic weekend adventure as three girls escape to sandy beaches, forest hikes, warehouse trolley races, under water antics and nighttime fireworks. Aussie product is their partner in crime.
Released in the UK cinema, TV and European social media the Aussie Hair campaign engaged consumers across all media platforms.
CONAIR INFINITY PRO
When using the Conair® Diamond-Infused Hot Brush, hair is straightened beautifully with time to spare for life … And our lifestyle fashion spots capture just that, as the models demo the product and then bounce into life with excited confidence.
Captured through stylized photography and authentic lifestyle scenes, each spot highlights the product features with smooth, shiny results. Looking great while on the go.
MY CALM BLANKET
My Calm Blanket reached out to RC for a revitalized social media campaign that would capture the essence and benefits of their hot selling weighted blanket. We crafted and executed a concept that reveals the benefits of the blanket with a stylized approach targeted toward woman in their 20’s-40’s.
The :60 second spot will work across all platforms from Youtube to Facebook and a :15 second spot will work for Instagram post.
To capture the Taylorson Design story from design, sourcing and creation, designer Elizabeth shares her journey across 5 continents to find and perfect her vision of a sheen knit with fine yarn. In addition to her story and the visual showcase of the clothing, Rumpus created 360-degree videos for each line of product.
Skull Candy’s knockout line of female headphones is more then great sound – it’s an attitude. Created and shot with a raw lifestyle tone from urban city streets to the crushing waves of a beach the female model journeys through a self reflective challenge.
International recording artist Y’AKOTO of Warner Music Europe, shoots her “Tobo Darling” music video in Los Angeles. The video captures a day in the life of an old neighborhood barber shop. Colorful characters gossip, laugh, dance and get their hair done along with Y’AKOTO. “Tobo” means relax in Ghana and that’s just how Y’AKOTO sings of a man that should show himself “once in a while.”
The Rosso Sisters tease music video for Virgin Records US. Styled and shot under a tight deadline the girls bright colorful pop of music, charm and playfulness bounce off the screen.