Each of these projects showcase different approaches and styles. From doc narrative, to music and product ad.
GSD/DIABETES (awareness video)
Hard work, focus and discipline are important ingredients for success and critically important for those trying to stay healthy and fit while battling disease. 15 year old Jake was diagnosed with a life threatening disease called Glycogen Storage Disease ( www.curegsd.org ) and his trainer Jay was recently diagnosed with Type I Diabetes ( www.jdrf.org ). Watch how they work through their obstacles on the road to a cure in this motivational video.
DAVID COOK – (MUSIC VIDEO – Warehouse shoot)
American Idol alumni David Cook launches his new album “Digital Vein” with his first music video “Criminals”
SHURE MICROPHONE – 50 YEARS (Doc narrative)
To commemorate 50 years as the most popular live vocal mic in the world we crafted a doc-narrative video around singer and performer Kristine Mirelle and her unforgettable experiences with the Shure SM58 microphone. Her story touches on the personal experiences of life as a performer in Los Angeles and how the SM58 was there from the beginning.
AUSSIE HAIR (LIFESTYLE)
There’s more to life than hair and our recent video commercial and social media production for Aussie Hair captures an epic weekend adventure as three girls escape to sandy beaches, forest hikes, warehouse trolley races, under water antics and nighttime fireworks. Aussie product is their partner in crime.
Released in the UK cinema, TV and European social media the Aussie Hair campaign engaged consumers across all media platforms.
When writing creative for the Aussie Brand campaign a fun epic adventure with a day in the life feel set the tone. Multiple locations with unexpected and emotionally charged scenes were settled on before casting the three leads girls. The three day live action video production accompanied by still photography and behind the scenes material for social media was shot from downtown to the beaches of Los Angeles. Selecting the best scenes from three days of shooting was a challenge. With so much great material, multiple length spots were eventually created. The final videos were edited around The Vaccines newest release “Teenage Icon.”
FASHION BEAUTY REEL 2018